Getting And Keeping Profitable Clients Should Be Your Number One Priority
December 18, 2008
Some analysts say that the major reason for business failure is under-funding… a lack of capital. Others say it’s because of poor business management practices, or because they’ve chosen the wrong location.
And there’s yet, another school that teaches that some businesses are started by the wrong people… that those people lack entrepreneurial skills and foresight. That they would be better off working in the business as technicians or employees rather than trying to run the business.
A Simple 10-Step Process To Get More Referrals From CPAs And Other Professionals
December 18, 2008
Referrals from professionals such as accountants, CPAs, financial planners, estate planning attorneys, etc., are some of the best sources of prospects and clients you can get for your consulting practice. The trick is how to convince those professionals to refer their clients to you in such a way that it makes it more beneficial for them to refer those clients to you than it is for you to receive those referrals.
5 Ways To Generate More Income From Existing Clients and Customers
December 18, 2008
Have you ever wondered what the difference is between a business that consistently and predictably realizes extraordinary growth and another business that struggles just to make ends meet?
Here are a handful of practical ideas that have worked for some of the world’s largest and most prestigious businesses and that will work for you in your business as well. These ideas and strategies can be used to very quickly and easily take your business to the next level and begin adding profits to the bottom line of business’s balance statement.
How To Attract More Clients And Customers And Improve Your Sales And Profit Margins Without Spending A Dollar More On Advertising
December 18, 2008
There are only two reasons any business (including you) advertise…
To either get someone to buy the products or services you’re offering, or…
To generate interest in potential customers so they will contact your business (either call or visit you) to obtain information that will enable them to make a buying decision.
The Loyalty Of The Customer
December 18, 2008
Customers make an interesting study. It seems that they always want the very most for the very least they’ll have to pay. They are ruthless, selfish, demanding and disloyal.
You know the story. You’ve done business with someone for several years and they’ve been good customers. You’ve given them the best service possible and you think they are your customers for life. [Read more]
How To Get More Customers
December 18, 2008
Line up 100 business owners and ask them what they would like more of and the overwhelming majority of them would most likely say they wanted more customers. They would like to have more people buying the products and services they sell from them.
How Much Are You Worth?
December 17, 2008
You are in business for yourself. That is, you may own your own business, or you may be associated with another company or firm either as an employee, a partner or an independent contractor. Your working agreement or arrangement doesn’t really matter.
Why People Buy
December 17, 2008
People don’t buy for the sake of owning a certain product or service. Rather, they buy because of the benefits they will receive as a result of owning that product or service. The example that has traditionally been used to illustrate this point, is that one year, a quarter of a million quarterinch drills were sold, and not one person that bought a drill wanted a quarterinch drill. Instead, they bought the drills because they wanted the benefits the drill could provide… a hole.
For Real Business Success, It’s Action That Makes the Difference
December 17, 2008
When you read, hear or otherwise experience a new idea that may have the potential to help you grow your business or improve your personal life, it’s very important to keep an open mind. Try not to judge or cast the ideas aside too quickly because they don’t sound good, they’re not part of your personality or makeup, or because you may have heard them before.
Get Your Customers To Make Larger Average Purchases
December 17, 2008
Increasing the average transactional value of your customers’ purchases – getting them to spend more money when they buy something from you, happens to be the quickest and easiest way there is to increase your profits. One of the things that continually amazes me is the number of businesses that have extensive and expensive plans in place to acquire more customers.


